ASICS will acquire Runkeeper, following Adidas and Under Armor’s exampleFollowing in the footsteps of competitors, Adidas and Under Armor, ASICS will buy fitness app-maker, Runkeeper. The move was announced on Medium by Runkeeper’s founder, Jason Jacobs, and indicates that all fitness apparel companies clearly see the need to embed tracking technology, and/or tie-in apps with their brands. Jacobs notes that partnering with ASICS to […]<img alt="" border="0" src="
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ASICS will acquire Runkeeper, following Adidas and Under Armor’s example
