Apple and Burberry develop ‘R Message’ chat tool for personalized shopping<div class="feat-image">
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<p>Apple is partnering with Burberry to help the luxury fashion retailer create a more personal shopping experience. A new service called “R Message” will integrate with
Burberry’s iOS app and allow store associates to directly message select clients. The service will be available by invitation only and piloted before rolling out to every Burberry store.</p>
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Apple and Burberry develop ‘R Message’ chat tool for personalized shopping
