Apple TV+ could have 100 million subscribers in 3 to 4 yearsAnalyst says the $4.99 price tag is "show-stopping."
What you need to know
An analyst has suggested Apple TV+ could have 100 million users in 3-4 years.
Says that $4.99 price tag is "show-stopping".
Apple's plan to spend $6 billion a year on content will draw plenty of subscribers.
An analyst report from Dan Ives at Wedbush Securities suggests that Apple TV+ could have 100 million subscribers in 3 to 4 years. The report, via Cult of Mac, suggests demand for the service will for the most part be fuelled by the "show-stopping" price of $4.99 a month, and its plan to spend $6 billion a year on content.
"We remind investors of the 'show-stopping' low price for Apple's streaming TV service at $4.99 per month taking a major shot at its content competitors with Netflix front and center,"
According to the report, Ives predicts that TV+ could "disrupt roughly 10% of Netflix's target customer base within the next 12 to 18 months."
Whilst the report suggests that Apple is taking aim at...
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Apple TV+ could have 100 million subscribers in 3 to 4 years