Over 26% of iPhone SE customers came from an Android phoneThe iPhone SE brought over more Android users than usual.
What you need to know
The iPhone SE served as a "bright spot" in smartphone sales last quarter.
30% of customers came from an iPhone 6S or earlier.
Over 26% of customers switched from Android.
Despite a quarter of declining sales, the iPhone SE served as a "bright spot" in the smartphone market.
According to a new report from Counterpoint Research (via 9to5Mac), Apple's low-cost iPhone assisted in stabilizing the company's overall sales for the quarter. Jeff Fieldhack, North America Research Director, says that, while the iPhone SE launched without the usual keynote and ad blitz, it has outperformed expectations.
"Apple volumes grew through the quarter and were especially helped by iPhone SE volumes. It was not a typical Apple launch with large fanfare and a launch event at the Steve Jobs theatre, which normally also includes a blitz of TV ads. However, the device has been successful and selling above expectations in...
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Over 26% of iPhone SE customers came from an Android phone
