App Tracking Transparency leads to antitrust complaint in Germany<div class="feat-image">
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<p>Apple’s <a href="
https://9to5mac.com/guides/app-tracking-transparency/" target="_blank" rel="noreferrer noopener">App Tracking Transparency[/url] policy, expected to come into force shortly, has led to an <a href="
https://9to5mac.com/guides/antitrust/" target="_blank" rel="noreferrer noopener">antitrust[/url] complaint in Germany from some of the largest media, tech, and ad companies in the country. It follows <a href="
https://9to5mac.com/2021/03/09/french-antitrust-complaint-alleges-apple-allows-itself-to-run-personalized-ads-on-ios-without-getting-user-consent/" target="_blank" rel="noreferrer noopener">a similar complaint in France[/url] last month.</p>
<p>The companies behind the complaint say that app developers could see their ad revenue fall by 60%, and also claim that consumers will pay more for apps … </p>
<p> <a href="
https://9to5mac.com/2021/04/26/antitrust-complaint-in-germany/#more-716140" class="more-link">more…[/url]</p>
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App Tracking Transparency leads to antitrust complaint in Germany
