Apple hires former Facebook exec Antonio Garcia Martinez to ads teamApple might be poised to grow its ads business.
What you need to know
Apple has hired Antonio Garcia Martinez.
The former Facebook executive will join Apple's ad platforms product engineering team.
Apple has just made a major hire for its advertising efforts.
As reported by Business Insider (via AppleInsider), Apple has hired Antonio Garcia Martinez, the former Product Manager for advertising at Facebook.
Garcia Martinez, who is also known for authoring the autobiography "Chaos Monkeys," joined Apple in April as part of the company's ad platforms product engineering team. He will be based in Cupertino, according to Business Insider.
Apple's ad platforms team works on advertising technology within the App Store and in other locations across Apple's ecosystem, including Apple News and the Stocks app.
Garcia Martinez worked at Facebook between 2011 and 2013, and became an influential figure on the company's ad product team. He worked on ad targeting efforts and event...
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Apple hires former Facebook exec Antonio Garcia Martinez to ads team
