Apple reveals plans for more retail stores despite shift to online sales"On our online site people can learn a lot about the products; in a store they can touch them and get a feel for them"
What you need to know
Apple has confirmed it has plans to open more retail stores despite a shift to online sales during the pandemic.
SVP of retail and people Deirdre O'Brien said Apple intends to add more stores to its lineup.
That's because of the unique experience of seeing products in the flesh.
Apple's SVP of retail and people has confirmed Apple plans to add more retail stores to its lineup despite a shift in emphasis to online sales during the pandemic.
From Bloomberg:
Apple Inc. will add to its global retail presence even as stores in inner cities struggle with an accelerating shift to sales online during the coronavirus pandemic, Germany's Funke Mediengruppe reported.
The Cupertino, California-based company operates about 500 Apple stores globally, including 100 in Europe. Retail locations offer an opportunity for people to experience new tech...
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Apple reveals plans for more retail stores despite shift to online sales
