Conversational marketing chatbots for first-party data winData has been a hot topic for many years now, with everyone from individuals to corporations paying attention to this important space. For marketers in particular, attaining consumer data is top of mind, as this intel is key for everything from lead generation to driving revenue. On the other hand, consumers are savvier than ever and are […]
Source:
Conversational marketing chatbots for first-party data win
