Twitter finally begins paying some of its creators<p>Twitter’s ad-revenue sharing program for creators has <a data-i13n="cpos:1;pos:1" href="
https://twitter.com/Twitter/status/1679572360695824384">officially launched[/url] — and it’s reportedly already begun paying eligible Blue subscribers. Elon Musk <a data-i13n="cpos:2;pos:1" href="
https://www.engadget.com/twitter-blue-ad-revenue-share-creators-elon-musk-184543110.html">announced the initiative[/url] in February, but with scant details about how it would work, nobody knew quite what to expect. However, some high-profile users report today they’ve received notifications about incoming deposits — including one user <a data-i13n="cpos:3;pos:1" href="
https://twitter.com/krassenstein/status/1679550723174834201">claiming[/url] he’s set to receive over $24,000. The rewards are based on ads in replies to eligible users’ content.</p><p>The program incentivizes creators who contribute popular content that drives ads — rewarding accounts that help Twitter make money (while driving new <a data-i13n="cpos:4;pos:1" href="
https://www.engadget.com/twitter-blue-subscriptions-are-now-available-worldwide-211835305.html">Blue subscriptions[/url]). “This means that creators can get a share in ad revenue starting in the replies to their posts,” a Twitter <a data-i13n="cpos:5;pos:1" href="
https://help.twitter.com/en/using-twitter/creator-ads-revenue-sharing">help article[/url] published today reads. “This is part of our effort to help people earn a living directly on Twitter.” Musk <a data-i13n="cpos:6;pos:1" href="
https://twitter.com/elonmusk/status/1679532945038798848">tweeted[/url] today that payouts “will be cumulative from when I first promised to do so in February.”</p><span id="end-legacy-contents"></span><div id="ede1536e1df740c29412c754fe9fc1f3"><blockquote class="twitter-tweet"><p lang="en" dir="ltr">Twitter just paid me almost $25,000.
pic.twitter.com/oIJ2Ycymzb</p>— Brian Krassenstein (@krassenstein)
July 13, 2023</div><p>However, the bar is high to receive a transfer from the Musk-owned social media company. The support post says the revenue-sharing system applies to Twitter Blue or Verified Organizations subscribers with at least five million post impressions in each of the past three months. They’ll also need to pass a human review and adhere to the company’s Creator Subscriptions policies; Twitter will then pay eligible users using a Stripe account. The company says it will soon launch an application process, found under Monetization in account settings.</p><p>The move aims to make Twitter a more attractive platform for content creators. It may not be a coincidence that the program arrived about a week after Meta launched its <a data-i13n="cpos:7;pos:1" href="
https://www.engadget.com/metas-threads-app-is-here-to-challenge-twitter-230039730.html">Twitter rival Threads[/url], which didn’t take long to gain traction — gaining over <a data-i13n="cpos:8;pos:1" href="
https://www.engadget.com/one-week-in-threads-has-become-twitters-biggest-threat-140050889.html">100 million users in its first five days[/url]. That’s higher than previous record-holders <a data-i13n="cpos:9;pos:1" href="
https://www.engadget.com/chatgpt-100-million-users-january-130619073.html">ChatGPT[/url] and TikTok.</p>This article originally appeared on Engadget at
https://www.engadget.com/twitter-finally-begins-paying-some-of-its-creators-204830947.html?src=rssSource:
Twitter finally begins paying some of its creators
