What’s In A Name? Should Apple Launch an iPhone 5S or 6?
I think we all remember the lead up to the iPhone 4S launch and questions whether this was an iPhone 5—actually we were expecting the device to be called the iPhone 5—or something else. We got a “something else” in terms of name, but maybe not in terms of specs. Apple caught flack for that, then sold millions of them regardless. We know that we’ll see a new iPhone this year, but what will Apple call it?
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