Apple's newest, most 'poetic' TV spot: What the critics are sayingRobin Williams. Walt Whitman. Dead poets. The iPad Air.
<p>FORTUNE -- Considering the risks Apple (AAPL) took on prime time TV Sunday night -- feeding 19th century American transcendental poetry to beer-loving football fans and celebrity-hungry Golden Globe viewers -- the initial reaction on Twitter to the company's new 90-second iPad Air ad was relatively snark-free. Even some of the journalists paid to find fault eventually came around.</p>
<p>A sampling of the critical reactions:</p>
<p>John
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Apple's newest, most 'poetic' TV spot: What the critics are saying