Apple Named Most Valuable Billion Dollar Brand in America

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Apple Named Most Valuable Billion Dollar Brand in America

Apple has been named the most valuable billion-dollar company in the United States by brand identity firm Brand Finance, reports the Silicon Valley Business Journal.
 
 
 The standing was revealed in a new rankings report done by the firm which listed the top 50 billion-dollar brand names in the U.S., as Apple's $104.6 billion valuation was ahead of other technology companies including Google, Microsoft and Verizon which were valued at $68.6 billion, $62.8 billion, and $53.5 billion, respectively.
 
 Throughout the past year, a number of other sources have also regarded Apple to be among the world's most valuable companies, with brand identity firm Interbrand putting the company's value above Coca-Cola and American business magazine Forbes heralding Apple as the world's "Most Admired Company" ahead of Amazon.
 
 
 
 Recent Mac and iOS Blog Stories
 • Apple Seeds Safari 7.0.3 and 6.1.3 for Mavericks and Mountain Lion to Developers
 • Amazon's Apple TV Competitor to Launch in April as Chromecast-Like Dongle
 • Apple May Reintroduce Discontinued iPad 4 Alongside 8 GB iPhone 5c Tomorrow
 • Former Apple Marketing VP Reflects on Steve Jobs and Marketing
 • Changes in iOS 7 Security Make Kernel More Vulnerable to Attack
 • 8 GB iPhone 5c Packaging Label Shown in New Photo
 • Apple Updates 'Apple Store' Apps for iPhone and iPad With Minor Improvements
 • Apple TV Concept Envisions iPod Touch-Style Remote
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